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Internet usage: an examination of motivations and quality of ...

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Personality: theory and research (7th ed.). new york: john. wiley. rafaeli, s. (1984). the electronic bulletin board: a computer-driven mass medium. social.
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Internet Usage: An Examination of Motivations andQuality of Life for Low-income Groupsin Urban ChinabyWu XuanA Graduation ProjectPresented to the Faculty of the Graduate School ofThe Chinese University of Hong Kongin Partial Fulfilmentof the Requirementsfor the Degree ofMaster of ScienceinNew MediaSupervisor:Professor Louis LeungSchool of Journalism and CommunicationThe Chinese University of Hong KongMay 2012Internet Usage and Quality of Like / 1Internet Usage: An Examination of Motivations andQuality of Life for Low-income Groupsin Urban ChinaABSTRACTThe objective of this study is to examine the relationships between quality of life anddemographics, personality traits, motivations, Internet use, traditional media use, and non media-related leisure activities among a group of low-income Internet users in urban China. Resultsfrom an online survey, based on a snow ball sample of 415 respondents, found that socialinteraction, social escapism, information, and pass time were the main motiv...